Not Sure Where To Start?
New to Rallying?
Explore navigation equipment & rally essentials trusted by competitors and enthusiasts alike.
Wear the HERO ERA Look
Premium clothing inspired by rallying, touring and the adventure of the open road.
Looking for a Gift?
Discover books, mugs, collectables and motoring-inspired presents for every enthusiast.
Shop by Collection
Rally Equipment
Browse essential equipment and practical products designed for drivers, co-drivers and enthusiasts taking on events, touring and adventure journeys.
The HERO ERA Look
Explore the complete HERO clothing collection inspired by historic rallying, touring and motorsport culture. Combining premium materials, comfort and subtle styling for everyday wear.
Car Cleaning
Explore premium cleaning and detailing products designed to protect, maintain and enhance your vehicle with practical solutions for every stage of care.
Driving accessories
Enhance every journey with carefully selected motoring accessories, from traditional driving gloves and eyewear cases to practical essentials designed for comfort, style and life on the road.
Best Sellers
Explore our most popular products, chosen by customers across the HERO ERA community. From rally essentials and clothing to books and accessories, discover the favourites that keep people coming back.
Books & Publications
Journey beyond the road with rally histories, expedition stories, HERO ERA publications and event photobooks that capture the people, places and adventures behind historic motoring.
Sustainable Motoring
Discover products that help reduce environmental impact without compromising performance. From fuel-saving additives to eco-conscious motoring solutions, drive further while treading lighter.
Vehicle Tracking
Stay connected wherever the road takes you. Explore GPS tracking systems, navigation technology and vehicle monitoring solutions designed for rallies, tours and everyday peace of mind.
Gifts & Collectables
Celebrate the spirit of motoring with unique gifts, collectables and memorabilia. Perfect for enthusiasts, competitors and anyone passionate about automotive heritage and adventure.
Wear the HERO-ERA look
HERO Unisex 1/4 Zip Sweatshirt
HERO Ladies Tee Jays CoolDry™ T-Shirt
The Ultimate Driving Gloves – Hand Sewn
Our Blog
Expert guides, practical advice and historic rallying knowledge from the team behind HERO-ERA. Whether you're preparing for your first event or looking to improve your navigation skills, you'll find helpful articles covering rally equipment, navigation, touring and historic motoring.
Our Partners
Historic Rally Equipment, Classic Motoring Clothing & Driving Accessories
The HERO Store is the home of carefully selected products for historic rally competitors, classic car owners and touring enthusiasts. Whether you're preparing for your first historic rally, competing on an endurance event or simply enjoying life behind the wheel of a classic car, you'll find equipment chosen by the experienced team at HERO-ERA.
Our growing collection includes historic rally equipment, rally navigation accessories, scrutineering essentials, driving gloves, classic motoring clothing, touring accessories, garage and workshop equipment, vehicle tracking devices and premium car care products. Every product has been selected to help drivers and navigators prepare their cars, improve reliability and enjoy every mile with confidence.
Alongside our carefully curated product range, the HERO Journal offers practical guides covering rally preparation, navigation, roadbooks, tulips, vehicle equipment checklists, what to pack for a historic rally and advice for first-time competitors. As the store continues to grow, we'll be expanding our range with new garage equipment, workshop tools, rally safety equipment, classic motoring accessories and touring essentials to support every aspect of historic motoring.
Whether you're preparing for the Peking to Paris Motor Challenge, competing in a HERO-ERA event or simply maintaining your classic car at home, the HERO Store brings together quality products trusted by enthusiasts who share a passion for historic motoring.