Welcome to our store
Whether you're driving in Outer-Mongolia, the vast landscapes of Patagonia, or closer to home in the Scottish Highlands; the HERO Store leverages on decades of endurance rallying experience and motoring adventures across the globe; both in terms of route planning and equipment essential.
Shop by Category
Rally Equipment
Browse essential equipment and practical products designed for drivers, co-drivers and enthusiasts taking on events, touring and adventure journeys.
The HERO ERA Look
Explore the complete HERO clothing collection inspired by historic rallying, touring and motorsport culture. Combining premium materials, comfort and subtle styling for everyday wear.
Car Care
Explore premium cleaning and detailing products designed to protect, maintain and enhance your vehicle with practical solutions for every stage of care.
Driving accessories
Enhance every journey with carefully selected motoring accessories, from traditional driving gloves and eyewear cases to practical essentials designed for comfort, style and life on the road.
Best Sellers
Explore our most popular products, chosen by customers across the HERO ERA community. From rally essentials and clothing to books and accessories, discover the favourites that keep people coming back.
Books & Publications
Journey beyond the road with rally histories, expedition stories, HERO ERA publications and event photobooks that capture the people, places and adventures behind historic motoring.
Sustainable Motoring
Discover products that help reduce environmental impact without compromising performance. From fuel-saving additives to eco-conscious motoring solutions, drive further while treading lighter.
Vehicle Tracking
Stay connected wherever the road takes you. Explore GPS tracking systems, navigation technology and vehicle monitoring solutions designed for rallies, tours and everyday peace of mind.
Gifts & Collectables
Celebrate the spirit of motoring with unique gifts, collectables and memorabilia. Perfect for enthusiasts, competitors and anyone passionate about automotive heritage and adventure.
Shop the look
The Ultimate Driving Glove – Hand Sewn
Testimonials
Hero-Era Membership
Just returned from watching the Le Jog cars arriving in Newcastle. Friendly drivers and lots of interesting cars. Looking forward to my membership in the coming years.
— Derek G.
Roamertime clock/stopwatch
Just perfect, I’ve been looking for a regularity mode in a stopwatch and also a freeze function clock and have at last found one that does the job! And at a reasonable price compared to others on the market. Thank You.
— Richard W.
Top
Great sevice,quick delivery, excellent value.
— Noel M.
Our Partners
Our Blog
Expert guides, practical advice and historic rallying knowledge from the team behind HERO-ERA. Whether you're preparing for your first event or looking to improve your navigation skills, you'll find helpful articles covering rally equipment, navigation, touring and historic motoring.
